Via HomeOfficeVoice: A brand is so much more than your well-researched business name, a flashy logo, your well-designed letterhead and that stylish business card. No, a brand is all that and more. IÃ¢â‚¬â„¢m no brand expert and I will not pretend to be one here, so Ã¢â‚¬Â¦ instead, IÃ¢â‚¬â„¢ve roamed the vast expanses of the […]
I know it is a bit late for Christmas, but I wanted to wish everyone out there that may be reading this even though the site is not completely live just yet a very happy holiday season and a safe new year!
Via Small Business Branding: If you have ever studied marketing and communications you may have learnt about the different ways people learn and study – by listening, reading, watching or experiencing. Generally most human beings learn through one of these methods and they have a “best” way to digest and comprehend information. If you follow […]
Via Small Business Branding: Now, after a month of researching the topic, consulting with experts, and – in near voyeuristic fashion – simply observing charismatic people, I’m prepared to dispense the fine points of charisma. If I do my job effectively, you should walk away with several tips about how to be more attractive and […]
Via Small Business Branding: Before we celebrate the death of traditional marketing, lets set the stage for its timely and fortunate demise. The long-awaited Iraqi election is over, and I wonder how many people realize the significance of such an event. Millions of human beings – who suffered at the hands of a brutal, murderous […]