Advancing technology and the internet being so accessible has lead to a boom in small businesses. These are people who have escaped the rat race to pursue their own venture, and put their time, effort and passion into something meaningful to them. Small businesses mean everything to those who run them, and if you have […]
A business plan isn’t meant to stay the same forever. The initial plan that got your business off the ground might have been integral to its early success, but you need to keep reinventing your strategy. Your company needs to work hard to remain relevant in a marketplace that’s constantly moving forward. The industry evolves, […]
When we start out in business, most of us vow to avoid complaints at all costs. And, that’s a logical standpoint. In an ideal world, no company would get negative complaints. Ever. Your enterprise would run off into the sunset with a hoard of happy customers skipping behind. But, this isn’t an ideal world, and […]
Launching a startup business is stressful in its own right. You need to secure funding from investors and lenders to ensure that your business can hit the ground running. A lot of startups find it difficult to approach investors and generate an enthusiastic response to their commercial ideas. Additionally, as a startup, your best business […]
Consumers are connected to the internet round-the-clock thanks to the prevalent role smartphones now play in our world, and people are using them more and more whilst out and about. Because of this, it is important that your offline marketing is somewhat related and/or directed at your online presence and ties in with your digital […]
