Figures from Statistics Canada showed an overall rise of those in work by 17,500 last December. In fact, the number of people in employment fell by 13,600; the rise was only due to those choosing self-employment – 31,000 of them. Choosing may not be entirely the right word here, as a “choice†usually means two […]
Tag Archives | Marketing
The Essential Marketing Guide for Startups and Small Businesses
Startups or small businesses consider marketing as an unnecessary expense due to which they rarely plan a marketing budget. Remember you can’t go from engineering to sales, skipping the marketing step. Usually entrepreneurs hire sales people first, which is a wrong practice. At an initial stage hire a marketing expert whether on a contract or […]
Use College Experiences to Market Yourself to Future Employers
While attending a two or four-year school is meant as a learning experience, college students should also consider those days the minor leagues of the professional job market. Even though most students will not earn a sizeable paycheck until they enter the workforce after schooling, there are countless opportunities available while attending school to hone […]
Trade Show Exhibiting – How Your High School Science Fair Can Make You Money!
This is a guest post written by Bev Gray, CEO of Exhibit Edge, a full-service trade show exhibit and consultation company serving the Virginia, Maryland, DC areas as well as international clients. So, in high school, I bet you never thought the skills you learned making that poster board of your science project would actually […]
How You Can Flourish During a Recession
A lot has been written lately about the current financial crisis and small business. Most of it has dealt with cutting costs and staying afloat, and generally addressing the larger issue of “surviving” the current crisis. While entrepreneurs can survive a recession, there’s no reason not to grow your business, even when money is tight. […]