When it comes to getting adverts in front of consumers, things have never been more challenging for small businesses. The price of digital advertisements is rising, particularly in the aftermath of increased demand following the pandemic. The question for the average business, therefore, is how to cut these costs. There must be ways of getting […]
Since soaring onto the small screen back in 2016 (yes, it really was that long ago!) Instagram stories have been THE secret formula for business-based social media success. Nowadays, 500 million people use stories every single day, and 58% of those say that they’ve become more interested in a brand after seeing their uploads. You […]
No-one invests in social media marketing without wanting some sort of positive outcome out of it. However, what that positive outcome should be, can be hard to put a finger on. There are a lot of different metrics to track and each of them can contribute to your idea of success in one way or […]
If you are graduating college with the aim of becoming a newbie entrepreneur, the chances are that you are planning on hitting the ground running come your freedom from full time education. It doesn’t matter whether you want to be a high street retailer, a service provider or an eBay empire builder, you need to […]
When it comes to growing a business, social media can be an exceptionally useful tool. It gives you a great way to communicate with your audience and to reach more people. It’s fantastic for engaging with your readers, promoting your store and building a brand. Social media can boost sales, increase loyalty and help you […]
